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  • Surftech and NSP Demo Day see more

    Highlighting our 2018 product line. 

    We are beyond excited about our new designs and collaborations for 2018. And we figured what better way to introduce you to our new product line. Then having your experience them for yourself. 

    Join us for a Day at the Beach Experience, Friday September 29th.

    Flatwater Experience
    Midday and Afternoon Session at Baby Beach, Dana Point
    11 am - 4 pm
    Paddle our collection of prone, race, recreation and rental fleet boards. In the protected Dana Point Harbor. A gentle, sandy beach launch that leads into the calm flat water of the harbor. There are no waves to deal with here as the Harbor is protected.


  • SUP Magazine’s Pacific Paddle Games presented by Salt Life see more

    SUP Magazine’s Pacific Paddle Games presented by Salt Life will return for its third year at Doheny State Beach in Dana Point, California, September 30 through October 1, 2017. The weekend is the biggest celebration of paddling in the sport and will feature Technical and Distance races (in both Pro and Open divisions), including Pro Junior and Youth categories, Prone divisions, the largest Demo Zone in the sport, Clinics, a $60,000 prize purse (the largest in the sport), and much more. There’s something for every level of paddler at the Pacific Paddle Games, whether it’s a first-timer getting on the water, a family of paddlers competing in their different age groups or the best racers in the world going toe-to-toe. Everyone is welcome at the PPGs!

    There are two divisions for races: Open (age group) and Pro (Elite). Our Open divisions are for athletes who compete at a non-professional level. 


    Sup the Mag Awards  - Join us at the #PPG2017 Kickoff Party and SUP Awards presented by Salt Life at Doheny State Beach on September 28!
    To purchase tickets:




  • SUPIA in Partnership with Surf Expo Presents "Industry Edge" see more

    SUPIA Industry Edge is a Leadership Summit addressing the most pressing issues facing our Paddlesports Industry today. Together, as Industry Leaders, we will gather our collective knowledge to not only solve for these challenges, but also present solutions on how to thrive in today's new retail environment. 

    This special education/networking event is open to both SUPIA Members and Non-Members in the SUP Industry.

    As your industry Association, we want to help build collaborative dialogue. By taking a leadership role in addressing these issues, Retailers and Manufacturers can not only improve their individual businesses, but also help strengthen the SUP industry as a whole.

    All welcomed and encouraged to attend!


  • Monthly chat with the Retailers

  • Monthly talk with Board of Directors

  • Monthly Chat with the Retailers

  • Monthly talk with the Board of Directors

  • Monthly chat with the Retailers

  • Monthly talk with the Board of Directors

  • Monthly chat with the Retailers

  • In June SUPIA focuses on increasing participation in SUP through free, fun kids events everywhere! see more

    ***2017 Details Coming Soon***


    During the entire month of June, events will be held all over the US and abroad focused on getting young people outside and on the water enjoying the fastest growing water sport – Stand Up Paddleboarding. SUPIA Youth SUP Days are designed to get as many kids on the water as possible, to educate in skills and water safety, and mold the next generation of SUPers.

    SUP Industry Association is teaming up with member businesses to hold these events at no charge on waterways all over the country and abroad. Offering a free event to youth at the beginning of the season encourages them to get involved without financial constraint, to try something new, to get outdoors! And then perhaps take it to the next level – join a summer program, plan a birthday party, organize a family or friend event, train for races, buy a board – great for them and for the SUP Industry.


    Click link to see a video highlight of 2016 Youth SUP Days!




    The following SUPIA members will be holding events this year:


    Advanced & Amateur SUP – Puerto Rico

    Blue Paddle SUP/ West Coast Paddle Sports – Carlsbad, CA

    Chicago SUP – Chicago, IL

    Coastal CT SUP – Norwalk, CT

    Downunder Kayak, Sup & Surf – Westport & Norwalk, CT

    Hooked On SUP – Englewood, FL

    Lake Powell Paddleboards – Page, AZ

    Nashville Paddle Co – Nashville, TN

    Neverbored Board Shop - Smithville, RI

    North 2 Board Sports – Delray Beach, FL

    No Snow Stand Up Paddleboard /Riverbound – Mesa, AZ

    Paddlefish – Whitefish, MT

    Paddle Up Nashville – Nashville, TN

    Paddle! The Florida Keys – Tavernier, FL – Lausanne, Switerland

    Paddling Paradise – Melbourne, FL

    Stand Up Outfitters – New Bern, NC

    SUP Dawg Paddle Sports – Lake of the Ozarks, MO

    SUP Fitness Academy – Dallas & The Colony, TX

    SUP Flo – South Jordan, UT

    The Paddle Academy – Dana Point, CA

    Wai Nani Surf & Paddle – Minneapolis, MN

    Wut Sup Paddleboards – Gulfport, MS

    Zeke's Surf & Paddle  - Stuart, FL


  • No featured events.