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SUPIA 6th Annual Summit

03 Oct 2018 @ 1:00pm PDT
04 Oct 2018 @ 5:00pm PDT
Ticket Name Sale Ends Price Quantity
SUPIA Member - Early Bird (single ticket)
22 Sep 2018
Members Only
SUPIA Member - Early Bird (multiple people in same company)
22 Sep 2018
Members Only
SUPIA Member (single ticket)
03 Oct 2018
Sale Opens 22 Sep 2018
SUPIA Member (multiple people in same company)
03 Oct 2018
Sale Opens 22 Sep 2018
Non-Member Summit Ticket + Retailer/Service annual Membership (discounted) 03 Oct 2018 $245.00
Members Only
Non-Member Summit Ticket + Manufacturer annual Membership (discounted) 03 Oct 2018 $345.00
Members Only
Non-Member Summit Ticket + Non Profit/Association/Athlete/Sales Rep annual Membership (discounted) 03 Oct 2018 $180.00
Members Only
Taco Bar Dinner + Drink Ticket (Wednesday, October 3) [*Included in Summit Ticket Purchase] 03 Oct 2018 $20.00
Members Only
Non-Member 03 Oct 2018 $350.00
Members Only
Event Details

All Businesses in the SUP Industry are Invited to Attend!

SUPIA host our annual Leadership Summit addressing the most pressing issues facing our Paddlesports Industry today. Together, as Industry Leaders, we will gather our collective knowledge to not only solve for these challenges, but also present solutions on how to thrive in today's new retail environment. 

This special education/networking event is open to both SUPIA Members and Non-Members (with discounted membership built in price) in the SUP Industry.

As your Industry Association, we want to help build collaborative dialogue. By taking a leadership role in addressing these issues, Retailers, Manufacturers and Service Providers can not only improve their individual businesses, but also help strengthen the SUP Industry as a whole.

All welcomed and encouraged to attend!

Not a member? That's ok - you receive an annual membership to SUPIA at a discounted rate.













Date/Time: Wednesday, October 3, 2018

Location: Dana Point Yacht Club, Dana Point CA

  • 1:00 Registration 


  • 1:30 SUPIA at a Cross Roads
  • 2:30 Defining SUP: an Identity Crisis? 

                   3:30 Cookie Break

  • 3:45 SUP as SPORT: 


  • 5:00PM:  Taco Bar Dinner Social Mixer / Silent Auction / Athlete Autographs 

**Taco Bar Dinner is included in Summit Ticket

**Taco Bar Dinner ONLY Tickets are available to purchase for $20.00



Date/Time: Thursday, October 4, 2018

Location: Dana Point Yacht Club, Dana Point CA


  • 9:00 Breakfast / Networking


  • 9:30 Opening Session


  •  Speaker - Julie Merrill


  • 10:00 Breakout Sessions
    • 10:00 - 10:45 Session 1 - Retail Track - Topic Track
    • 11:00 - 11:45 Session 2 - Retail Track - Topic Track


  • 12:00 Lunch w/ Mickey Munoz


  • Research 


  • What has SUPIA accomplished over the Years?


  • 3:00 Cookie Break


  • Hot Topics

SUPIA would like to thank Surf Expo and Outdoor Retailer for their generous sponsorship and their continued support for the Stand Up Paddle Industry.






Optional Networking Event: 


 OCTOBER 6-7, 2018 





JULIE MERRILL - The Paddleboarding CPA: podcast + business and marketing consulting. 

Business & Marketing Coach * Podcaster * Mom * Military Spouse * Stand up Paddle Board Certified Instructor * Kayaker * Travel Vlogger * CPA (inactive) The Paddleboarding CPA? What? How do those two things get combined? One conversation with Julie will let you discover her two passions of business and stand up paddle boarding. If you are looking to start, manage or grow your business, Julie has tips, hacks and lessons learned that you won't want to miss out on. If you want to go out for a paddle on the water, she will be there to give you lessons, business and marketing tips in a “Board Meeting” or just recharge and enjoy the outdoors, salt water and sunshine. In The Paddleboarding CPA podcast, Julie combines her years of business and marketing experience with her passion for outdoor adventures together to help instructors and shop owners in SUP, SUP yoga, kayak and outdoor fitness fill their classes and bring repeat customers to their location. If you haven't already checked out the podcast, stop what you are doing and check it out now. It lives at and is also on iTunes, Google Play and Stitcher. Julie goes live weekly on Friday mornings on both this Facebook page and on her Instagram page discussing business tips, tech hacks, standup paddle board gear and much more. 



Dana Point Yacht Club                           
24399 Dana Drive

Dana Point, CA 92629



**Click Here for Map Directions**

Beautiful venue, delicious meals and a view of the SUPers out all sides of the windows. Perfect setting for our summit.

SUPIA recommends taking advantage of the great offers at:

24800 Dana Point Harbor Drive  Dana Point, CA 92629  (949) 496-1203 x406


Two Queen Standard $99.95                  King Standard $99.95  
Two Queen Poolside $129.95                   King Poolside $129.95  

Note: You must call to book these discounted rates. Offer is not available to book online. Please reference (Pacific Paddle Games) to secure the special room block rate.

The above discounted rooms rates are limited and available first come first serve.

CALL SUSAN MATOS at 949-496-1203 X 406 to BOOK your room

Hours: Mon - Fri. : 7:00am- 3:00pm



There are many ways you can be involved in our SUPIA SUMMIT even if you can't attend!


Sponsor Lunch $500 (October 4th)

(Includes table placards, promoted in schedule and public thanks)


Sponsor Open Industry Dinner $1000 (October 3rd)

Taco Bar and Social Mixer

(Dinner Presented by INSERT NAME, Includes table placards, promoted in schedule and public thanks)


Sponsor Cookie Break $200 each (October 4th)

(promoted in schedule and public thanks)


Sponsor Schedule Printing  $500

(Promoted in schedule and public thanks)


Keynote Speaker Sponsor $3000

(Keynote speaker presented by {Insert company name in schedule} and  Opportunity to introduce keynote speaker, promoted in schedule, and public thanks)


Please contact us at if interested or call Kristin at (888) 516-1314 to discuss.









We are having a Silent Auction and we want you involved.

Do you have a product or a service you'd like to donate? We will be displaying and holding our Silent Auction at the SUMMIT on October 3rd!


This would be a great opportunity for Manufacturers to show your latest product or bring exposure to your existing ones!


Service or Retailers can give away Products, Lessons, Tours, Yoga? 


Donations to the Silent Auction include displaying of Business collateral, materials and business cards.


If interested please contact us at or contact Kristin at (888) 516-1314


03 Oct 2018 @ 1:00pm PDT
04 Oct 2018 @ 5:00pm PDT

Google Calendar

  • Dana Point Yacht Club, 24399 Dana Dr, Dana Point, CA 92629